Friday, November 21, 2014

In a coordinated move Apple has decreased the lead-times for some of its iPhone 6 and 6 Plus models. I checked the company’s US website on Thursday evening and spotted that the iPhone 6 16GB configurations lead-times for all three colors had dropped from 7-10 to 5-7 business days, the 16GB 6 Plus lead-times had substantially decreased from 3-4 weeks to 7-10 business days and the 64GB 6 Plus versions had moved from 3-4 weeks to 2-3 weeks. (Note that I own Apple shares).

I have been tracking Apple’s iPhone 6 lead-times since September

Similar to what I did for the iPhone 4S, 5, 5c and 5s I have been tracking the lead-times for the iPhone 6 and 6 Plus on about two dozen Apple websites around the world; Verizon’s, AT&T’s and Sprint’s, and Vodafone websites in Australia, Germany and the UK. If you would like to see the detailed lead-time information I have gathered it is available via this Google Doc link.

Source: Pablo Blazquez Dominguez/Getty Images

Up until at least last Sunday the lead-times for the iPhone 6 on Apple’s websites had been 7-10 business days and the 6 Plus had been 3-4 weeks since Sunday, September 14, two days after pre-orders could be placed (at least in the US). On Thursday night I surveyed the company’s websites in the US, Canada, UK, Germany, Japan, China and Hong Kong (which still shows Currently Unavailable for both the 6 and 6 Plus) to see if there had been any changes.

The 6 Plus lead-times are consistent across the six countries with the 16GB versions going from 3-4 weeks to 7-10 business days and the 64GB versions decreasing to 2-3 weeks.

Apple’s iPhone 6 lead-times for all the 16GB versions went from 7-10 business days to 5-7 business days in all six countries but in the UK the 128GB versions also went to 5-7 business days and in Germany all memory configurations of the iPhone 6 are at 5-7 business days.  Maybe the directions from Cupertino were mistranslated but I suspect Apple’s other country websites should start to mirror Germany fairly soon.

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